{"id":42354,"date":"2021-11-26T09:38:47","date_gmt":"2021-11-26T08:38:47","guid":{"rendered":"https:\/\/www.goriffee.com\/about-us\/"},"modified":"2025-12-14T17:08:41","modified_gmt":"2025-12-14T16:08:41","slug":"o-praziarni-kavy-goriffee","status":"publish","type":"page","link":"https:\/\/www.goriffee.com\/en\/o-praziarni-kavy-goriffee\/","title":{"rendered":"About us"},"content":{"rendered":"\t\t
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\t\t\t\t\t\"onas\"<\/m-image>\t\t\t\t\t<\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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The story of the Goriffee coffee selection<\/h2>\t\t<\/div>\n\t\t\n\t\t\t\n\t\t\t\t\t
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The story of Goriffee began more than eleven years ago in the heart of Africa - in Rwanda. Our founder Erik was there as a volunteer and it was there that he first tasted real specialty coffee. One sip and it was a done deal. He discovered a world where coffee doesn't taste like burnt carbon, but like pure nature, terroir and craft. <\/p>

Initially, we worked exclusively with coffee from Rwanda. Today, after years of travel, exploration and partnerships, you will find specialty coffee from all over the world in our range. But Rwanda remains written in our DNA. <\/p>

Even the name Goriffee was created by combining the words gorilla and<\/em> coffee -<\/em> mountain gorillas are the symbol of Rwanda and naturally became the symbol of our brand.<\/p>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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For us, coffee is not a drink. It is a cultural phenomenon. <\/h2>\t\t<\/div>\n\t\t\n\t\t\t\n\t\t\t\t\t
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Coffee moves the world. It brings people together, it changes habits, it creates community. Friendships, loves, new projects and creative collaborations are forged over coffee. It is one of nature's noblest commodities, with the power to impact the lives of individuals and entire local economies - from farmers to customers. <\/p>

That's why at Goriffee we believe that quality coffee can promote sustainability, fair business and meaningful human stories.<\/p>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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\t\t\t\t\t\"fenomen-sq\"<\/m-image>\t\t\t\t\t<\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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How our business works<\/h2>\t\t<\/div>\n\t\t\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Meaningful prices\nfor added value<\/span><\/h3><\/div>\n\t\t\t\t\t\t
\n\t\t\tWe are offering fair prices to support a more equal economy.\t\t<\/div>\n\t\t\n\t\t\t\t\t\t\t<\/div>\n\n\t\t<\/div>\n\t\t<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Transparent business\nchain<\/span><\/h3><\/div>\n\t\t\t\t\t\t
\n\t\t\tWe reveal the whole chain of \"bean to cup\" and the processing process\n\n\t\t<\/div>\n\t\t\n\t\t\t\t\t\t\t<\/div>\n\n\t\t<\/div>\n\t\t<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Showing the added value\n of each member of the chain\n\n<\/span><\/h3><\/div>\n\t\t\t\t\t\t
\n\t\t\tWe present the added value of each member of the chain and its impact on the final quality of the product.\n\n\t\t<\/div>\n\t\t\n\t\t\t\t\t\t\t<\/div>\n\n\t\t<\/div>\n\t\t<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\"zero-emission\"<\/m-image>\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t
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Waste and emissions reduction\n\n<\/span><\/h3><\/div>\n\t\t\t\t\t\t
\n\t\t\tThrough our activities, we reduce the amount of waste and negative impact on nature.\n\n\t\t<\/div>\n\t\t\n\t\t\t\t\t\t\t<\/div>\n\n\t\t<\/div>\n\t\t<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Our values<\/h2>\t\t<\/div>\n\t\t\n\t\t\t\n\t\t\t\t\t
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We create a story with an emphasis on economic and natural sustainability, thanks to conscious and transparent business. A fundamental pillar of our approach is to support the communities involved in the production cycle and create conditions that will enable to the production of a better product and improve the living conditions of farmers. <\/p>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Sustainable coffee <\/h3>\t\t<\/div>\n\t\t\n\t\t\t\t\t
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Coffee that makes sense<\/h2>\t\t<\/div>\n\t\t\n\t\t\t\n\t\t\t\t\t
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We manufacture and distribute products that do not burden nature and respect its cycles. Sustainability is not a trend for us, but a long-term commitment. We support the entire process - from responsible growing to conscious coffee drinking. Through transparent collaboration, we help to improve farmers' livelihoods and strengthen local communities. <\/p>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Specialty coffee<\/h3>\t\t<\/div>\n\t\t\n\t\t\t\t\t
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Compromises do not exist here<\/h2>\t\t<\/div>\n\t\t\n\t\t\t\n\t\t\t\t\t
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Love for quality is the basis of our work. We are committed to the highest standards not only in the selection of green coffee and its processing, but also in the design, materials, choice of technology, partners and people we work with. Every bean in our range is the result of meticulous craftsmanship and honest work. <\/p>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Wholesale coffee<\/h3>\t\t<\/div>\n\t\t\n\t\t\t\t\t
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Coffee for companies, cafes and professionals<\/h2>\t\t<\/div>\n\t\t\n\t\t\t\n\t\t\t\t\t
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We bring our specialty coffee not only to homes, but also to offices, hotels, restaurants and cafes.
We offer:<\/p>

  • wholesale discount of up to 30%<\/strong> from 5 kg per month,<\/strong><\/p><\/li>

  • significant price discounts for higher volumes,<\/p><\/li>

  • express order processing,<\/p><\/li>

  • favourable conditions for technology,<\/p><\/li>

  • barista courses and expert advice.<\/p><\/li><\/ul>

    We are a partner that helps your brand and your business grow.<\/p>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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    Relationship coffee<\/h3>\t\t<\/div>\n\t\t\n\t\t\t\t\t
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    Coffee built on relationships<\/h2>\t\t<\/div>\n\t\t\n\t\t\t\n\t\t\t\t\t
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    The foundation of Goriffee is a personal partnership with the farmers. We travel directly to the places of origin, we know the people who grow our coffees and we work with them for a long time. <\/p>

    As a result, their unique microlots return to our offer every year. We're committed to fairness, transparency and rewarding quality work - just the way it should be in the modern coffee world. <\/p>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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    <\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

    The story of the Goriffee coffee selection The story of Goriffee began more than eleven years ago in the heart of Africa – in Rwanda. Our founder Erik was there as a volunteer and it was there that he first tasted real specialty coffee. One sip and it was a done deal. He discovered a world where coffee doesn’t taste like burnt carbon, but like pure nature, terroir and craft. Initially, we worked exclusively with coffee from Rwanda. Today, after years of travel, exploration and partnerships, you will find specialty coffee from all over the world in our range. But Rwanda remains written in our DNA. Even the name Goriffee was created by combining the words gorilla and coffee – mountain gorillas are the symbol of Rwanda and naturally became the symbol of our brand. For us, coffee is not a drink. It is a cultural phenomenon. Coffee moves the world. It brings people together, it changes habits, it creates community. Friendships, loves, new projects and creative collaborations are forged over coffee. It is one of nature’s noblest commodities, with the power to impact the lives of individuals and entire local economies – from farmers to customers. That’s why at Goriffee we believe that quality coffee can promote sustainability, fair business and meaningful human stories. How our business works Meaningful prices for added value We are offering fair prices to support a more equal economy. Transparent business chain We reveal the whole chain of “bean to cup” and the processing process Showing the added value of each member of the chain We present the added value of each member of the chain and its impact on the final quality of the product. Waste and emissions reduction Through our activities, we reduce the amount of waste and negative impact on nature. Our values We create a story with an emphasis on economic and natural sustainability, thanks to conscious and transparent business. A fundamental pillar of our approach is to support the communities involved in the production cycle and create conditions that will enable to the production of a better product and improve the living conditions of farmers. Sustainable coffee Coffee that makes sense We manufacture and distribute products that do not burden nature and respect its cycles. Sustainability is not a trend for us, but a long-term commitment. We support the entire process – from responsible growing to conscious coffee drinking. Through transparent collaboration, we help to improve farmers’ livelihoods and strengthen local communities. Specialty coffee Compromises do not exist here Love for quality is the basis of our work. We are committed to the highest standards not only in the selection of green coffee and its processing, but also in the design, materials, choice of technology, partners and people we work with. Every bean in our range is the result of meticulous craftsmanship and honest work. Wholesale coffee Coffee for companies, cafes and professionals We bring our specialty coffee not only to homes, but also to offices, hotels, restaurants and cafes.We offer: wholesale discount of up to 30% from 5 kg per month, significant price discounts for higher volumes, express order processing, favourable conditions for technology, barista courses and expert advice. We are a partner that helps your brand and your business grow. Relationship coffee Coffee built on relationships The foundation of Goriffee is a personal partnership with the farmers. We travel directly to the places of origin, we know the people who grow our coffees and we work with them for a long time. As a result, their unique microlots return to our offer every year. We’re committed to fairness, transparency and rewarding quality work – just the way it should be in the modern coffee world.<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-42354","page","type-page","status-publish","hentry","post-no-thumbnail"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.goriffee.com\/en\/wp-json\/wp\/v2\/pages\/42354","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.goriffee.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.goriffee.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.goriffee.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.goriffee.com\/en\/wp-json\/wp\/v2\/comments?post=42354"}],"version-history":[{"count":4,"href":"https:\/\/www.goriffee.com\/en\/wp-json\/wp\/v2\/pages\/42354\/revisions"}],"predecessor-version":[{"id":67393,"href":"https:\/\/www.goriffee.com\/en\/wp-json\/wp\/v2\/pages\/42354\/revisions\/67393"}],"wp:attachment":[{"href":"https:\/\/www.goriffee.com\/en\/wp-json\/wp\/v2\/media?parent=42354"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}